{"id":168546,"date":"2024-04-05T10:28:06","date_gmt":"2024-04-05T09:28:06","guid":{"rendered":"https:\/\/www.smartinsights.com\/?post_type=guides&#038;p=168546"},"modified":"2025-09-03T09:27:04","modified_gmt":"2025-09-03T08:27:04","slug":"essential-digital-marketing-developments-briefing","status":"publish","type":"guides","link":"https:\/\/www.smartinsights.com\/guides\/essential-digital-marketing-developments-briefing\/","title":{"rendered":"Essential digital marketing developments briefing"},"content":{"rendered":"<h3>How will this briefing help me and my business?<\/h3>\n<p>Understanding the latest developments in digital marketing is difficult and time-consuming, since there is so much noise from platforms like Google, LinkedIn, Meta, Microsoft and OpenAI, with the media summarizing every small detail.<\/p>\n<p>In this essential digital marketing developments briefing, we try to cut through the noise, by alerting you to just the most significant 'need-to-know' platform developments.<\/p>\n<p>This briefing is designed to support our premium members by giving a brief summary of news and developments. It has been created by Smart Insights co-founder Dr. Dave Chaffey, and can help you understand critical updates in the marketing industry and how to leverage new opportunities and mitigate threats effectively.<\/p>\n<p>How will this briefing help me?<\/p>\n<p>We know that our members are extremely busy. We also know from our member research that you're keen to be informed about the latest developments in digital marketing so that you can...<\/p>\n<ul>\n<li>Assess the most significant developments<\/li>\n<li>Consider the opportunities (or threats) available for your business<\/li>\n<li>Talk to clients and colleagues about the opportunities and challenges ahead<\/li>\n<\/ul>\n<p>This regularly updated report is aimed at meeting these needs, plus we also showcase our latest resource updates throughout that cover the developments, and share templates that can be used to take action.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How will this briefing help me and my business? Understanding the latest developments in digital marketing is difficult and time-consuming, since there is so much noise from platforms like Google, LinkedIn, Meta, Microsoft and OpenAI, with the media summarizing every &hellip;..<\/p>\n","protected":false},"featured_media":169075,"template":"","meta":{"_acf_changed":false,"_glsr_average":0,"_glsr_ranking":0,"_glsr_reviews":0,"footnotes":""},"class_list":["post-168546","guides","type-guides","status-publish","has-post-thumbnail","hentry","guidetype-ebook"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Essential digital marketing developments briefing | Smart Insights<\/title>\n<meta name=\"description\" content=\"Cut through the noise with monthly alerts on the latest \u2018must-know\u2019 digital marketing developments with Dr. Dave Chaffey&#039;s essential briefing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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